Website Design – What Makes It So Good?
When you are working on a new website for your business regardless if it’s small or big, it is vitally important to know that good websites are those that keep people from coming back. What makes it good however is going to vary from different individuals. So for example, there are those who give more importance on aesthetics while others prefer to make it usable. If you can meet all the criteria for what is deemed to be imperative in website design, then you can expect yours to be great.
Number 1. Appearance – one sure fire way to turn away people is by making your website to look too flashy or dull. Striking a balance between a site that looks too fancy and dull is basically the secret on how you can have the best website design.
Colors may be used as well in drawing emotional attachment from people which in turn could improve their willingness to make a transaction to your site. As a matter of fact, psychology of colors is proven to work and is being used by professional website designers in order to manipulate message to its visitors. As for the design, it shouldn’t look too complicated or confusing rather, it ought to resemble the business and at the same time, to what services and/or products you’re offering.
Number 2. Website purpose – before you begin on website development, it is essential to set your objectives first and ask yourself on how you want visitors to benefit from your page. The content on the website ought to be regularly updated and keep in mind that it is very easy to tell whether the site has been updated or not. The homepage works like a resume so a bad one will negatively reflect the business. You want the content of your site as well to reflect the main objective and to what it is that you’re trying to do.
Number 3. Usability – because of the reason that the internet is providing great amount of information, it is fairly difficult to grasp other people’s interest and attention and make them stay on your site for long. Among the biggest turn offs for a website visitor is its poor visibility. This is exactly the reason on why there are countless of web designer and developers who make sure that the site they’re working on is navigable and user friendly.
As you talk to your web developer regarding the design of your website, they will tell you that it should not take more than 4 clicks to reach to a specific section of your page. Instead, professional guarantee that they apply the general rule of reaching to designated sections in no more than 2 clicks.